Bio
Annu is an Electronics and Communication engineer and a certified Pragmatic Marketing (PMC) professional.
Annu has 20 years experience in the technology sector; she started her career as a software developer. She later transitioned to technology product management and worked for a number of companies ranging from innovative startups to established corporates.
In 2016, she decided to follow her passion and founded NedRock, a product management training and consulting company. She is passionate about helping corporates, accelerators and entrepreneurs creating products that are feasible, valuable and usable. She trains and consults on Lean Startup, Customer Development and Agile methodologies. She also advises tech startups on growth strategies and lean analytics.
In 2018, she was elected as one of the fifty most inspiring South African women in the fields of science, technology, engineering and mathematics. She is also a speaker and has spoken about product management at Google Women’s Techmakers program and Chief Technology Officer’s(CTO) conference.